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Effective Advertising for your lost pet.
Click the link at the bottom of the page for your next
step.
Poster and Fliers
Please follow the link for a comprehensive look at
making effective posters, and fliers.
How to make Posters and
Fliers
Media attention by local stations-
A little about including the media to bring
awareness about your pet in your search.
You ultimately must have something distinctive about your
pet, or situation. You will need to create a unique story that will grab
the community’s attention before you call. Sometimes a large REWARD can bring
media attention. Some media attention can also be acquired because you are
hiring a
Pet Detective with search
dogs.
Media attention has pros and cons.
The pros are that yes, it brings attention
to your missing pet. It helps to narrow the search because of
Sightings, and it brings in lots of calls.
The cons are, it brings
in lots of calls. This can be very exhausting. It can also take away from the
search. Much time can be spent in interviewing your callers, and wading through
those that are providing you with solid leads and sightings, or those who are
sympathizers, as well as, callers who are con artists.
Ads in
newspapers-
Do
not solely rely on this means of advertising. Although you need to cover all
your bases, this is just one of the steps that needs to be taken. There is
success in this, so do not disregard this step.
Note~ Be sure to check the ads for pets that are for sale,
to make sure your pet has not been placed there for profit.
Emergency Animal Hospitals-
Especially call if your pet went missing at night.
These places generally close by 8:00am
so call early.
Animal &
Veterinary Hospitals-
I
encourage you to post a flier at these establishments that are within at least a
10 mile radius, depending on your situation.
Other options-
Direct Mail Companies and Internet postings.
Know
what is available in your area. You will have better
success if you post with a local lost and
found site like the free one we have in Western NC.
www.lostpetswnc.org
Action Step
- Check Shelters
Action step - If you
have lost your cat go here.
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